What Every Entrepreneur Needs To Know About Lead Generation and Email Marketing - Infographic

The Lead Generation System - Create an Automated Sales Funnel

What Every Entrepreneur Needs To Know About Lead Generation and Email Marketing.


The Lead Generation Funnel with email sequence.


Step Description Do it yourself tools Done for you service
Internet Traffic Get some of the 4.6 Billion Internet users
Attract your ideal customers using social media posts / images / video, organic search to your web pages, YouTube videos, paid search ads, paid image ads, social media ads...
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Work with someone who has over 1 million website visitors per year with free organic traffic.
Start with your customer keywords and questions to align your message.
Know in advance what your competitors are doing on their website and via advertising.
Create a Unique Selling Proposition.
Lead Magnet for Email Address Offer value suitable for your ideal customer
Offer free information PDF, Guide, Checklist, Video, eBook, Report, White Paper, Mini Course... in exchange for their email address.
This can be on your web page, a special Landing Page, Facebook Lead page or top of Sales Funnel.
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Create Landing Page and Lead Magnet like this.
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Thank You, 1st Email with Lead Magnet Provide the promised value
The new email is added to your email list.
The lead magnet can be linked on a Thank You web page and/or in the first email. Your paid offer can be on the Thank You page.
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The Thank You page can also incorporate another sales funnel or a promotion of several products.
Your new prospect can learn more about your business in minutes.
Your email list is a business asset that can improve lifetime customer value.
Automated Email Sequence Build trust over time for the sale
Your email sequence begins from subsciption time.
Have a series of emails providing value and offers.
The email sequence educates, builds trust, nurtures prospects and enables the sales conversion.
This requires precision copywriting for engagement.
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Have proven script sequences for your emails for engagement.
A new prospect email sequence is about 10 emails.
This can include offers for several products, your story, social media following, tips, links, videos, reports, web page links...
You can also sent email to your whole email list using a Broadcast email. e.g. Newsletter, News, Events, New product launch...



Email Marketing and You - 2 page PDF



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Created by Matthew Bulat https://www.matthewb.id.au/ | https://onlinetransformstar.com/ | https://itjobsformula.com/
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